Tag Archives: marketing gimmicks

Bamboo: the so-called friendly “fiber”

Posted on September 24, 2014 by Stacy C.

A few years ago, I encountered my first case of major marketing gimmick that went horribly wrong.  This was the case of bamboo fibers/fabric.  A few of you may remember this: there were tons of towels, washcloths, clothes, socks, anything … Continue reading →

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